Tool for understanding what populations at the market (vendor, shopper, and operator) are impacted by specific data collection tools and methodologies.

Template letter for intoducing the idea of data collection to vendors

Instructions on how to prepare vendor profile data

How to prepare an anonymous vendor sales report.

How to prepare a vendor sales report that includes identifying information.

How to use the zone counting method to get a market day visitor count

How to conduct a visitor survey at market

This research and extension effort has three objectives: * Provide markets with the essential information they need to improve their operations. * Develop research methods for conducting quantitative and qualitative…

Mystery shops are common practice in large retail companies; some corporations have a mystery shop done each month at each location. It is a very useful tool to learn what…

This guide is about equipping people with practical tools and resources to evaluate just what kind of difference their Community Food Action is making. This is a how-to guide about…