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Guide/Toolkit
The “Market Vitals” Project
A tool-kit on collecting market vitals from the Washington State Farmers Market Association
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How-To
Market Data (New Mexico)
This page includes tips on the types of data to collect at farmers markets as well as strategies, followed by a form that New Mexico Farmers Markets are asked to…
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Guide/Toolkit
Farmers Market Metrics: A Toolkit for Collecting & Using Data
Detailed resources to support markets in implementing and using data collection methods including customer surveys, visitor counts, and gross sales tracking
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Web Page
Collecting Market Data
Web page from Oregon Farmers Market Association sharing tools for collecting farmers market data.
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Guide/Toolkit
Tools for Rapid Market Assessment
Oregon State University Extension describes their three low-cost methods for farmers markets to gather data in order to make effective changes and improvements to their market. This resource describes two…
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Guide/Toolkit
Alaska Farmers Market Toolkit
Tracking and Reporting Techniques and Tools gathered by the Alaska Farmers Market Association
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How-To
Focus Group Discussion Guide-SNAP Market Shoppers
Example of a focus-group discussion guide created by The Food Trust to conduct focus groups with SNAP participants in oder to understand perceptions of Farmers Markets.
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How-To
COUNTING SHOPPERS at YOUR FARMERS MARKET
This short essay from the WA Farmers Market Management Toolkit lays out why and how to perform shopper counts at your farmers market.
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