Farmers Market Evaluation

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Survey/Questionnaire
Guide #2: COLLECT: Data Collection Methods and Implementation

Washington State: Survey of Market Managers 2010

2010 survey collecting data from market managers in Washington State.
Farmers/Vendors | Survey/Surveying | State Farmers Market Association | Sales | Market Staff | Market Typology
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Guide/Toolkit
Guide #2: COLLECT: Data Collection Methods and Implementation

Metrics Table

Tool for deciding on data collection tools and metrics that a farmers market may want to use
Farmers Market Metrics | Best Practices | Market Research | Market Profile | Market Typology | Data Collection/Methodology | Getting Started
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Survey/Questionnaire
Guide #2: COLLECT: Data Collection Methods and Implementation

Maryland Farmers Market Vendor Survey

This survey of farmers market vendors was administered in 2011 by the Maryland Department of Agriculture, along with a manager survey, to assess the growth and characteristics of markets. The…
Farmers/Vendors | Sales | Survey/Surveying
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Infographic
Guide #2: COLLECT: Data Collection Methods and Implementation

Population Impact Table

Tool for understanding what populations at the market (vendor, shopper, and operator) are impacted by specific data collection tools and methodologies.
Farmers Market Metrics | Best Practices | Market Research | Data Collection/Methodology | Getting Started
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Template
Guide #2: COLLECT: Data Collection Methods and Implementation

Template Letter to Vendors

Template letter for intoducing the idea of data collection to vendors
Farmers/Vendors | Sales | Data Use | Farmers Market Metrics | Best Practices | Market Research
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How-To
Guide #2: COLLECT: Data Collection Methods and Implementation

Vendor Profile How-To Resource

Instructions on how to prepare vendor profile data
Farmers/Vendors | Farmers Market Metrics | Data Collection/Methodology | Best Practices | Getting Started
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How-To
Guide #2: COLLECT: Data Collection Methods and Implementation

Vendor Sales- Anonymous How-To Resource

How to prepare an anonymous vendor sales report.
Farmers/Vendors | Sales | Data Use | Farmers Market Metrics | Best Practices | Market Research | Getting Started
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How-To
Guide #2: COLLECT: Data Collection Methods and Implementation

Vendor Sales- Reported How-To Resource

How to prepare a vendor sales report that includes identifying information.
Farmers/Vendors | Sales | Data Use | Farmers Market Metrics | Best Practices | Market Research | Getting Started
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How-To
Guide #2: COLLECT: Data Collection Methods and Implementation

Visitor Count How-To Resource

How to use the zone counting method to get a market day visitor count
Market Staff | Volunteers | Shoppers/Visitors | Farmers Market Metrics | Best Practices | Market Research | Getting Started
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Survey/Questionnaire
Guide #2: COLLECT: Data Collection Methods and Implementation

Visitor Survey

A brief survey for visitors emphasizing transportation methods, purchasing methods, and contributions to the local economy.
Shoppers/Visitors | Data Collection/Methodology | Economic Impact
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