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Guide/Toolkit
Metrics Selection Guide
In order to better understand the data collection process, our Metrics Table breaks down what you can report based on when and how data is collected. This step is important…
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Course
Introduction to Measuring Your Farmers Market Impact
In this free online course, farmers market organizers across Texas share the benefits, challenges, and solutions to collecting data. Students will be able to customize a practical data plan and…
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Guide/Toolkit
Tools for Rapid Market Assessment
Oregon State University Extension describes their three low-cost methods for farmers markets to gather data in order to make effective changes and improvements to their market. This resource describes two…
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Infographic
2022 Metrics List for Farmers Markets
This pdf originally from the farmers market metrics software lists availble metrics for 2022 as well as FMC's top metrics for farmers markets
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How-To
Metrics Audience Exercise
A tool for placing potential supporters and detractors of the market on a spectrum in order to determine who the market should most actively seek to engage with data, and…
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How-To
Market Day Report How-To Resource
The set of instructions supports operators about to collect data for the market day report.
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Guide/Toolkit
Metrics Table
Tool for deciding on data collection tools and metrics that a farmers market may want to use
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Infographic
Population Impact Table
Tool for understanding what populations at the market (vendor, shopper, and operator) are impacted by specific data collection tools and methodologies.
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How-To