Using the SEED tool created by Market Umbrella, the Crescent City Farmers Market reports that the Crescent City Farmers Mkt-Mid City has an annual combined economic impact of $1,921,269.17 on…

Tool for deciding on data collection tools and metrics that a farmers market may want to use

This guide is about equipping people with practical tools and resources to evaluate just what kind of difference their Community Food Action is making. This is a how-to guide about…

Table describing the typical range in comfort level among market organizations with building a sustained data collection culture at farmers markets

Report of outcomes from project to train Ohio farmers markets, including those in Ohio’s 32 Appalachian counties, in all areas, sizes, ages, and levels of capacity on dynamic data collection…

This article responds to criticisms of stakeholder-led evaluation methods by sharing a conceptual framework to empower stakeholders for meaningful evaluation practices.

The Community Food Project Evaluation Toolkit (Toolkit) is a hands-on workbook designed to help community food project (CFP) staff conduct evaluations of their programs to develop the kind of information…

Tool for collecting data from vendors on SNAP-eligible products sold at markets.

Bean Polls allow for a simple “mood of the day” question to be asked of both vendors and shoppers. Based on the Oregon Extension Service’s Rapid Market Assessment tools,.the Bean…

This short essay from the Farmers Market Coalition lays out why and how to perform shopper counts at your farmers market as part of a Rapid Market Assessment. Includes descriptions…