Archive

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Survey/Questionnaire

Guide #2: COLLECT: Data Collection Methods and Implementation

Washington State: Survey of Market Managers 2010

2010 survey collecting data from market managers in Washington State.

Farmers/Vendors | Survey/Surveying | State Farmers Market Association | Sales | Market Staff | Market Typology

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Guide/Toolkit

Guide #1: PLAN: Evaluation Planning and Metric Selection

The “Market Vitals” Project

A tool-kit on collecting market vitals from the Washington State Farmers Market Association

Data Use | Best Practices | Measurement | Shoppers/Visitors | Survey/Surveying | SNAP EBT | Nutrition Incentives | WIC FMNP/SFMNP | Market Staff | Volunteers

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How-To

Guide #2: COLLECT: Data Collection Methods and Implementation

Visitor Count How-To Resource

How to use the zone counting method to get a market day visitor count

Market Staff | Volunteers | Shoppers/Visitors | Farmers Market Metrics | Best Practices | Market Research | Getting Started

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How-To

Guide #2: COLLECT: Data Collection Methods and Implementation

Visitor Survey How-To Resource

How to conduct a visitor survey at market

Volunteers | Survey/Surveying | Shoppers/Visitors | Market Staff | Farmers Market Metrics | Best Practices | Market Research | Getting Started

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How-To

Guide #2: COLLECT: Data Collection Methods and Implementation

Mystery Shop

Mystery shops are common practice in large retail companies; some corporations have a mystery shop done each month at each location. It is a very useful tool to learn what…

Shoppers/Visitors | Farmers/Vendors | Sales | Market Staff | Volunteers | Best Practices

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How-To

Guide #2: COLLECT: Data Collection Methods and Implementation

Market Day Report How-To Resource

The set of instructions supports operators about to collect data for the market day report.

Shoppers/Visitors | Farmers/Vendors | Sales | Market Budget | Market Staff | Volunteers | Farmers Market Metrics | Best Practices | Market Research | Getting Started

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Infographic

Building a Culture of Data Collection

Data Collection Comfort Among US Farmers Markets

Table describing the typical range in comfort level among market organizations with building a sustained data collection culture at farmers markets

Data Collection/Methodology | Market Staff | Getting Started

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