Farmers Market Evaluation

Archive

This is my archive

Report

Winooski Farmers Market Metrics Report-Prototype

Prototype reports were crafted for the FMC Farmers Market Metrics Project with funding from the Knight Foundation. To create these reports, FMC Executive Director Jen O’Brien and researcher Darlene Wolnik…
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Report

West Virginia Market Census 2018

A one-page visualization of market data from the WV farmers Market census in 2018.
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Webinar

Oregon Farmers Market Association 2020 Census Results

Oregon Farmers Market Association recently released results from its 2020 census of farmers markets in a webinar titled “What Happened at Oregon Farmers Markets in 2020.” This presentation holds interesting…
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Report

Oregon City Farmers Market Metrics Report-Prototype

Prototype reports were crafted for the FMC Farmers Market Metrics Project with funding from the Knight Foundation. To create these reports, FMC Executive Director Jen O’Brien and researcher Darlene Wolnik…
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Report

Advertising Impacts Reveal Buying Habits of Farmers’ Market Shoppers

This report details an innovative two year study conducted by the Pacific Coast Farmers’ Market Association (PCFMA), that revealed important details on customer buying habits and responses to advertising by…
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Presentation

Increasing Customers and Sales at Farmers Markets: Target Marketing Campaign with PCFMA

Presentation discussing the results of a collaboration between Pacific Coast Farmers Market Association (PCFMA) and USDA Agricultural Market Service to determine the effectiveness of target marketing as a viable promotional…
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Report

2020 Farmers Market Summary: Columbia Farmers Market

This single page annual report offers an example of how to use metrics infographics to represent market innovations in the era of COVID 19
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Report

2020 Farmers Market Summary: Metuchen Farmers Market

This single page annual report offers an example of how to use metrics infographics to represent market innovations in the era of COVID 19
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